[Press Release 202509]

Korea’s Only Travel Distribution, Marketing and Technology Conference
Tidesquare to Host ‘WiT Seoul 2025: The Next 20’

• Launched in 2016 as Korea’s only travel distribution, marketing and technology conference
• To be held on November 27 at the Fairmont Ambassador Seoul Hotel
• Global companies and experts including Google, Korean Air, Agoda, and HanaTour to participate
• Early bird discount of about 20% available until October 24

Travel tech company Tidesquare will host WiT Seoul 2025: The Next 20, Korea’s only travel distribution, marketing and technology conference, on November 27 at the Fairmont Ambassador Seoul Hotel.

WiT Seoul is an event bringing together domestic and international travel industry leaders and representatives to discuss key industry issues and future strategies. Since its launch in 2016, it has established itself as a core conference connecting the domestic and global travel industries, and is recognized for its influence within the Asia-Pacific region.

The theme of this year’s WiT Seoul is “The Next 20.” If the past 20 years of innovation were led by the internet, mobile, and social media, the next 20 years are expected to be shaped by artificial intelligence (AI) as the key turning point. Sessions will explore forward-looking discussions such as ▲ how AI will change the search and booking experience ▲ the role of travel intermediaries ▲ the re-examination of human values amid technological progress ▲ and a new travel renaissance created by the convergence of science and art.

Speakers from leading global and domestic companies including Google, Korean Air, Agoda, Incheon Airport, and HanaTour have confirmed participation. The final speaker and session lineup will be announced mid-October.

At the event venue, booths will offer first-hand experiences of the latest services including travel AI technology, cloud, and payment solutions. After the conference, a networking program with attendees and speakers will provide opportunities for practical information exchange and new business partnerships.

Yoon Min, CEO of Tidesquare, said:
“WiT Seoul is an important venue where industry leaders gather to discuss the future and collaborate. Looking ahead to the next 20 years, we want to emphasize a human-centered approach. We expect this conference to actively foster the sharing of new ideas and visions.”

Tickets for WiT Seoul 2025 are available exclusively online. Registrations completed by October 24 will receive an early bird discount of about 20%. More details are available on the Tidesquare website and the official WiT Seoul website (www.witevents.com/witseoul).

Last year’s WiT Seoul 2024: NEXT GENERATION, co-hosted by Tidesquare* and WiT (Web in Travel)*, welcomed over 450 leaders, experts, and industry participants, including Korean Air, MyRealTrip, Agoda, HanaTour, AWS, and Phocuswright.

Tidesquare / www.tidesquare.com
Tidesquare is a travel tech company that provides differentiated travel services with specialized technology. Since 2010, it has operated the premium brand “PRIVIA Travel,” establishing a unique presence, and expanded its market share in OTA and business travel by acquiring SK Tourvis. Rapidly growing since its founding, it became the No. 3 comprehensive travel agency in Korea (based on BSP, November 2022). Tidesquare leads new trends in travel technology through partnerships with top platforms such as Kakao Mobility, SKT, and Naver, and by becoming the first in Korea to receive certification for the next-generation air distribution standard NDC.

WiT / www.webintravel.com
Founded in 2005, WiT (Web in Travel) is a news portal focused on travel industry technology, distribution, and marketing, and also organizes related conferences. Each year, WiT conferences select themes relevant to the travel industry and are held in cities worldwide including Singapore, Tokyo, Seoul, Dubai and Capetown.